Overcoming VR Adoption Hurdles
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20,000 Foot View: When it comes to disruptive technology, emerging formats such as Virtual Reality have been here before. The part about innovation that can so often omitted by uplifting TED lectures is that whilst these technologies present incredible opportunities, amongst the hype and excitement are often serious debates on how differently various contributors within the technology ultimately view the world and the value that they contribute. Virtual Reality is no exception, and the frictions that exist when an industry based on a new technology is just beginning finding its way are now coming to the fore. Key Findings:
- A funding of emerged between VR Content Hardware before 2016
- This gap stultified the collaborative synergy that underpins technology adoption
- VR presently the co-operative landscape which allows to flourish
- The walled approach to selling hardware is in the context of Virtual
- Content offerings what drive sales of hardware after iTunes, worth of Radio after the introduction of sports
- The home ecosystem is so heavily saturated is difficult for VR to a foothold