Reports: Stranger Things

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Burnishing the back catalogue Retention in an inflationary era

Rebooting video fandom Games as a video streaming genre

Stream, interact, repeat Why SVOD needs a social engagement revolution

Social media marketing is becoming its own cultural moment

Scenes A new lens for music marketing

Music IP as video content Why music fandom is strategically important for D2C

The changing context of consumption Emerging consumer trends in a re-saturated attention economy

Cultural Trends in 2021 Navigating a New Normal

US Video Consumer Behaviour Q4 2019 End of the Beginning for the Streaming Transition

TV Network Rankings Brand Equity and the Weaponisation of Originals

The Post-Peak Attention Economy What’s Next for Entertainment?

TV Show Fandom Streaming Redefines TV Show Success

Netflix After Q2 2019 Post-Peak or Strategic Reset?

TV Fandom Q2 2018 SVOD Audiences Become Mainstream

Managing Fandom Competing For Audience Attention Across Content Formats

Gaming And Video Fandom Overlap Cannibalisation Risks For Games And SVOD Releases