media consumption Reports from MIDiA Research

Media consumption
Lockdown’s attention boom

Report by Mark Mulligan

12 Feb 2021

2020 was a year like no other. With large swathes of the population confined to their homes for portions of the year, audiences had more time on their hands and more money in their pockets. These conditions…

Attention Economy
Media Consumption Q2 2020

Report by Mark Mulligan

31 Jul 2020

£3,000.00

media consumption

entertainment consumption

entertainment

This report presents MIDiA’s Q2 2020 media consumption data, exploring time and money spent by consumers during the quarter. As such, it presents a snapshot of consumer behaviour that reflects both…

COVID-19
The Self-Isolation Entertainment Boom

Report by Mark Mulligan

6 Apr 2020

Free Report

covid 19

coronavirus

media consumption

Following our first COVID-19 impact report, this report deep dives into how media consumption patterns have changed in the initial weeks of COVID-19 dislocation. While it is crucial to remember that these…

Peak Attention
Competing in a Saturated Attention Economy

Report by Mark Mulligan and Karol Severin

11 Mar 2020

£3,000.00

the attention economy

attention economy

attention

Smartphones have made media consumption more interconnected than ever and are still increasing audiences time spent with entertainment. Filling the residual audience downtime from the analogue era was…

The Post-Peak Attention Economy
What’s Next for Entertainment?

Cover image for The Post-Peak Attention Economy

Report by Karol Severin

12 Sep 2019

Free Report

attention economy

cross entertainment

consumer behaviour

With only 24 hours in a day and an ever-growing number of entertainment services competing for consumer choice to spend them on, consumers have reached the limits of their available time – and therefore…

Streaming Media Consumption
Video Leads The Way

Cover image for Streaming Media Consumption

Report by Zach Fuller

22 Oct 2018

£5,000.00

media consumption

Online video

Music

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker, a survey fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour evolved…

Quarterly Digital Content Trends: Q2 2018

Report by Mark Mulligan

18 Sep 2018

£3,000.00

streaming

streaming video

streaming music

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker, a survey fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour evolved…

Quarterly Digital Content Trends: Q1 2018

Report by Mark Mulligan

29 Jun 2018

£3,000.00

streaming

streaming video

streaming music

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker, a survey fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour evolved…

Quarterly Digital Content Trends: Q4 2017

Report by Mark Mulligan

30 Jan 2018

£3,000.00

streaming

streaming video

streaming music

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker. The survey is fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour…

Quarterly Digital Content Trends: Q3 2017

Report by Mark Mulligan

11 Dec 2017

streaming

streaming video

streaming music

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker. The survey is fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour evolved…

Quarterly Digital Content Trends
Q2 2017

Cover image for Quarterly Digital Content Trends

Report by Mark Mulligan

31 Aug 2017

£1,160.00

streaming

streaming video

streaming music

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker, a survey fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour evolved…

Overcoming VR Adoption Hurdles

Report by Zach Fuller

16 Jan 2017

proprietary media

playback devices

media consumption

When it comes to disruptive technology, emerging formats such as Virtual Reality have been here before. The part about innovation that can so often omitted by uplifting TED lectures is that whilst these…

Reports: media consumption