Reports: Twitter
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Profiling Steam users A valuable gamer niche
Attention economy Reasons, not ways, to spend attention
Music’s Instagram moment The social music creation revolution
Year of change Themes that will shape entertainment in 2023
Nightlife in the new normal Remote work shifts the entertainment balance
Audiobook consumer profile Following in podcasts’ footsteps
Social 2.0 Social media’s survival of the fittest, and how marketers fit in
2023 MIDiA predictions Pivot point
Closing the background gap Focused versus background audio listening
Social media marketing is becoming its own cultural moment
Podcast market value chain The next investment is the listeners
State of the music creator economy Post-lockdown growth
Entertainment and the recession How it will be impacted and how it should respond
Hybrid shock How ads will change SVOD