Audio substitute threat
Measuring consumer time allocation
![Audio substitute threat Cover image for Audio substitute threat](https://www.midiaresearch.com/storage/uploads/reports/763/cover_image-1708607755.png)
Report by Rutger Rosenborg
All forms of entertainment compete not only for the same time, but increasingly for the same digital real estate. As audio streaming platforms move towards all-in-one access to multiple formats, both...