Reports: Consumer behaviour
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Music merchandise demand Who, what, and where
The state of music AI The consumer opportunity lies in modification, not generation
State of the music video economy Balancing act
Return to live Post-pandemic music fans
Music’s Instagram moment The social music creation revolution
A field of all levels Strategizing music’s attention economy
The future of music The rise of a counterculture industry
Consumers as creators The artist / audience line is blurring
State of the live streaming nation Reframing the format post-lockdown
Attention economy After the lockdown boom
Games subscriptions Early market leaders and consumer profiles emerge
Media consumption Lockdown’s attention boom
Profiling Esports Viewers The Synergy of Spend, Ad Receptiveness and Engagement
India Music Consumer Behaviour Fragmentation and Disruption