Reports: Subscriptions

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

State of the Streaming Nation 3.0
Multi-Paced Growth

Cover image for State of the Streaming Nation 3.0

Mark Mulligan

May 2019

Subscriptions

Streaming

Streaming Music

2018 was yet another strong year for streaming music growth, with the leading streaming services consolidating their market shares. Consumer adoption continues to grow but as leading markets mature, future growth will depend upon mid-tier markets and later on emerging markets.

Spotify Q4 2018 Earnings
Strong Subscriber Growth With a Hint of Profitability but Long-Term ARPU Deflation

Cover image for Spotify Q4 2018 Earnings

Mark Mulligan

February 2019

Subscriptions

Streaming

Streaming Music

Spotify finished 2018 strongly, over performing in both subscriber and ad-supported MAU additions. This was accompanied by Spotify’s first ever profitable quarter and two major podcast acquisitions early in 2019, hinting at a positive year ahead. However, at the same time, premium ARPU continues a long-term decline.

Spotify Q3 2018 Earnings
Metrics on Track But Investors Not Convinced

Cover image for Spotify Q3 2018 Earnings

Mark Mulligan

November 2018

Subscriptions

Streaming

Streaming Music

Spotify’s Q3 2018 earnings once again showed continued solid progress across most of its performance metrics, with strong progress in many areas. However, weakening investor confidence across US tech stocks as a whole, coupled perhaps unrealistic investor expectations saw Spotify’s share price fall again.

Streaming Media Consumption
Video Leads The Way

Cover image for Streaming Media Consumption

Zach Fuller

October 2018

Subscriptions

Streaming

Apple

In this report, we present highlights of content trends from MIDiA’s Quarterly Brand Tracker, a survey fielded in the US, UK, Canada and Australia. This report explores how consumer behaviour evolved between Q2 2017 and Q2 2018 across music, video, games and social.

Speaker Market Shares
Amazon Ahead in a Crowded Market

Cover image for Speaker Market Shares

Mark Mulligan

October 2018

Subscriptions

Streaming

Music Subscriptions

Digital music pushed music out of the home speaker and into the earphone. Over recent years this has created a booming market for headphones but speakers are fighting back, driven in large part by tech majors using smart speakers as a Trojan horse for expanding into the home.

Headphones Market Shares
Apple Takes the Lead

Cover image for Headphones Market Shares

Mark Mulligan

October 2018

Subscriptions

Streaming

Music Subscriptions

Headphones are the physical manifestation of streaming music. With the focus of listening shifted from home speakers to smartphones, headphones have become ubiquitous. But, whereas convenience was unchallenged in the early years, consumers have started to place more importance on quality.

Music Streaming Services Market Shares
H1 2018 Subscriber Share Update

Cover image for Music Streaming Services Market Shares

Mark Mulligan

September 2018

Subscriptions

Streaming

Music Subscriptions

This report provides a global level mid-year update to MIDiA’s Music Subscriber Market Shares report, presenting H1 2018 figures. Companies and brands mentioned in this report: Amazon, Amazon Prime Music, Amazon Music Unlimited, Apple, Apple Music,...

Streaming Services Market Shares 2.0

Cover image for Streaming Services Market Shares 2.0

Mark Mulligan

August 2018

Subscriptions

Subscriptions

Streaming

This report includes the key findings of MIDiA’s Global Music Subscriber Market Share Model in which we present the subscribers, revenues and market shares of streaming services in more than 20 different countries. This report contains charts and analysis for 11 countries including consumer survey data, while the complete excel model is posted alongside this report.

Streaming Services Market Shares 2.0

Cover image for Streaming Services Market Shares 2.0

Mark Mulligan

August 2018

Subscriptions

Subscriptions

Streaming

This report includes the key findings of MIDiA’s Global Music Subscriber Market Share Model in which we present the subscribers, revenues and market shares of streaming services in more than 20 different countries. This report contains charts and analysis for 11 countries including consumer survey data, while the complete excel model is posted alongside this report.

Paid News Digital Subscriptions
Bubble or Breakthrough?

Cover image for Paid News Digital Subscriptions

Zach Fuller

August 2018

Subscriptions

Google

Facebook

Still feeling imbued with the often cited ‘Trump bump’, paid news media subscriptions continued their healthy growth trajectory throughout 2017 and into the first quarter of 2018. The market, excepting China and India, grew largely in symmetry with other digital behaviours, as premium news brands continued to make their case as a credible alternative to the clickbait-centric news feeds of social media.

Spotify Q2 2018 Earnings
More Needed from Emerging Markets and Ad Supported

Cover image for Spotify Q2 2018 Earnings

Mark Mulligan

July 2018

Subscriptions

Streaming

Streaming Music

Spotify’s Q2 2018 earnings show continued solid progress across most of its performance metrics. However, investor scrutiny is intensifying, especially with the growing subscriber arms race in the US becoming — albeit incorrectly — perceived as a litmus test for global success.

Tech Majors Market Shares Q1 2018
Advertising and Subscriptions Power Growth

Cover image for Tech Majors Market Shares Q1 2018

Alistair Taylor, Karol Severin, Tim Mulligan and Zach Fuller

June 2018

Subscriptions

Streaming

Apple

In Q1 2018 advertising revenue and services revenue drove strong growth for the tech majors – Alphabet, Amazon, Apple, Facebook, with Alphabet and Apple retaining their respective leads in each of those revenue segments but losing market share. Subscriptions were also a big part of the Q1 narrative; Amazon and Apple highlighted significant subscription growth underpinning their growing service businesses.

Spotify Q1 2018 Earnings
Steady Course But Is It Enough?

Cover image for Spotify Q1 2018 Earnings

Mark Mulligan

May 2018

Subscriptions

Streaming

Streaming Music

On the 2 May 2018 Spotify released its first quarterly earnings. The results fundamentally represent a continuation of the figures presented in Spotify’s F1 filing and show strong results across most performance metrics. Nonetheless, investors were not satisfied (apparently spooked by growing losses), resulting in a dip in Spotify’s stock price.

UK Digital Publishing Subscriptions
Niche Audiences And High ARPU Opportunity

Cover image for UK Digital Publishing Subscriptions

Zach Fuller

November 2017

Subscriptions

publishing

digital advertising

The current post-social media landscape has facilitated unprecedented global distribution of news while irrevocably shifting their value proposition. UK news entities have begun to discover that they are not only competing against each other. Today, they compete with a variety of content forms, i.

State Of The Streaming Nation 2.1 (Mid-Year 2017 Update)
The Definitive Assessment Of The Global Streaming Music Market

Cover image for State Of The Streaming Nation 2.1 (Mid-Year 2017 Update)

Mark Mulligan

October 2017

Subscriptions

Streaming

Streaming Music

2016 was the year that streaming turned the recorded music business into a good news story, with revenue growth so strong that it drove nearly a billion dollars of total growth. Leading streaming services spent the year competing with ever more impressive metric, while playlisting and streaming exclusives became cornerstones of the wider music market both culturally and commercially.

Streaming Services Market Shares
Spotify Leads Across Most Markets

Cover image for Streaming Services Market Shares

Mark Mulligan

October 2017

Subscriptions

Streaming

Music Subscriptions

This report includes the key findings of MIDiA’s Global Music Subscriber Market Share Model in which we present the subscribers, revenues and market shares of streaming services in more than 20 different countries. This report contains charts and analysis for 11 countries including consumer survey data, while the complete excel model is posted alongside this report.

State Of The Streaming Nation 2
The Definitive Assessment Of The Global Streaming Music Market

Cover image for State Of The Streaming Nation 2

Mark Mulligan

May 2017

Subscriptions

Streaming

Streaming Music

2016 was the year that streaming turned the recorded music business into a good news story, with revenue growth so strong that it drove nearly a billion dollars of total growth. Leading streaming services spent the year competing with ever more impressive metrics while playlisting and streaming exclusives became cornerstones of the wider music market both culturally and commercially.

Paid Content Consumer Deep Dive
The Emergence Of A Sophisticated Audience

Cover image for Paid Content Consumer Deep Dive

Zach Fuller

November 2016

Subscriptions

Streaming

Online video

In the old world, there were clear demarcations between media types, bordered with proprietary media and playback devices. However, different entertainment forms now exist in more interdependent ecosystems than they did in the analogue era, with all-in-one app stores blurring the boundaries and turning media consumption into an amorphous whole where content types compete directly with each another for both time and money.

Spotify User Profile
An Increasingly Mainstream Yet Digitally Sophisticated Audience

Mark Mulligan

November 2016

Subscriptions

Streaming

Spotify

Spotify is the poster child of streaming music, having done more than any other company to grow the segment and to prove the freemium business model at scale. It has built an active user base that outshines any other freemium music service, and through tactics such as telco bundles and pricing discounts continues to squeeze every last drop of opportunity out of the $9.

The Death of the Monthly Active User
Redefining User Metrics For The App Era

Cover image for The Death of the Monthly Active User

Zach Fuller

November 2016

Subscriptions

Paid Content

Freemium

The Monthly Active User (MAU) metric is the default measure of digital services but its usefulness is lessening. While it offered desktop-era services a better alternative to page views, its use for mobile apps is increasingly anachronistic. With the advent of smartphones, users are absorbing app-based services far more intimately into their lives, consequently leading to frequency of activity going far beyond monthly usage.

‹
1
2
3
›

Showing 21 to 40 of 57 results.