Reports: Creator Economy

The creator economy is revolutionising how consumers engage with entertainment. Learn how creators hone their craft and build their careers, with deep analysis of music, video, social, audio and gaming’s role within the creator economy

Video creator tools Hardware user profile

Music creator survey Recalibration

Video creator tools Software user profile

The state of the video creator economy Creativity in a streamlined world

Virtual influencers The opportunity for brands and creative agencies

MIDiA Research Panel Creator Survey 2023

State of the music creator economy The consumer era

Generative AI The double-edged sword for social video platforms and content creators

Virtual artists and virtual influencers A new (virtual) reality

Livestreaming strategy in a social-video world Work with UGC, not against it

Artists direct Focus on passion, not professionalism

AI and the future of music The future is already here

Bridging the creator gap Monetising social video’s micro-communities

State of the music creator economy Post-lockdown growth

Re-creating the creator economy

Music creator survey, Q4 2021 Redefining success