Reports: Business Strategy

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Recorded Music Market 2019 A Thriving and Transforming Industry

Spotify Q4 2019 Earnings Great Year for Premium, Less So for Ad Supported

Insurgents and Incumbents How the 2020s Will Remake the Music Business

Battle Royale The Monetisation Sweet Spot

Demand Creation What’s the Next Big Growth Curve for Music?

Independent Artist Survey Aspirations That Will Reshape an Industry

Music Subscriber Market Shares 3.0 The Big Three Dominate

The Paywall Paradox Ring Fencing Advertising’s Most Valuable Consumers

20/20 Vision MIDiA Research Predictions 2020

Streaming Pricing Solid Outlook but Slowing Demand

Spotify Podcast Strategy Strong Start, Long Way to Go

Spotify Earnings Q3 2019 Up on Most Counts

Playlist Strategies 2020

Sports Rights Measuring the ROI for Streaming

US Streaming Video How Ad Supported Will Reshape the Market

Music Publishing A Full-Stack Revolution