Reports: Fandom
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
How podcast platforms are setting their sights on global expansion
What happens when the “relentless toll” of the music industry meets the creator economy in a cost-of-living crisis?
WMG is moving beyond superstars – and that is a good thing
Social media is the vessel to amplify the open podcasting ecosystem
Lean-through consumption Communities are key
From 8-bit to fantasy: Proms’ focus on gaming underscores its cultural relevance
Beyoncé raises the question: what does commercial success mean in 2022?
Spotify is courting gen Z, but is it enough?
Changing streaming’s royalty model will unlock a new music economy
The future of music The rise of a counterculture industry
The Kate Bush resurgence shows that music consumption has no time stamp
Netflix could build a fandom platform with a potential bid for Formula One broadcast rights
Burning out and fading away: the exhausting job of marketing new music
Is TikTok becoming a record label? The question misses the point
What Snapchat is getting right about the future (and why music should pay attention)
You can play Snoop Dogg in Call of Duty, but you can’t PLAY him
Why the remix challenge is primed for a revival
Is the catalogue acquisition market betting tomorrow's success on yesterday's metrics?
