Reports: Fandom
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Global recorded music revenues up 9.4% in 2025
Attention versus fandom: Why entertainment needs a new framework for understanding engagement
Music creator survey Career: Need versus want
AI and consumer creation The superfan factor
K-pop’s global bifurcation: A genre at a crossroads
Overanalysing our 2025 Spotify Wrapped: what MIDiA’s stats say about the industry
Peter Doig’s ‘House of Music’ and the importance of audio as a shared experience
The AI-social media dilemma: Can TikTok, Meta, and diVine curb low-quality content without hurting creators?
Cross-platform success Using social platforms to build audience and fandom
AI music creators: music’s superfans
New MIDiA report forecasts one billion creators by 2032 as AI reshapes the creative value chain
How social’s reach is undermining its culture
Forget catalogue; creators are the new valuable IP
The future of music streaming: Change or be changed
The winning formula for Grand Theft Auto VI: Games pricing strategy
Gen Z social habits spell trouble for music discovery
All eyes, no ears: New MIDiA data shows why virality is not building fandom
New MIDiA Research Data Shows Why Virality Is Not Building Fandom