MIDiA Research video streaming subscription forecasts 2021-2027
Margins eclipse reach as developed markets dominate revenue growth

Report by Tim Mulligan

28 Jun 2021

£5,000.00 excl. VAT

Video

forecast

2021

This report presents the key figures, trends and drivers of MIDiA’s video streaming forecast model. The figures presented in this report are in billions of US dollars unless otherwise stated. An Excel...

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Q2 2020 TV Show Demand
Asia-Pacific

Report by Tim Mulligan

18 Jun 2020

£2,000.00 excl. VAT

midia index

wikipedia

TV show

This slide deck highlights consumer demand indicators for TV shows, with details for titles and  genres for Wikipedia page views across 15 Asia-Pacific countries for June 11, 2020. Wikipedia page views...

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COVID-19
The Self-Isolation Entertainment Boom

Report by Mark Mulligan

6 Apr 2020

Free Report

covid 19

coronavirus

media consumption

Following our first COVID-19 impact report, this report deep dives into how media consumption patterns have changed in the initial weeks of COVID-19 dislocation. While it is crucial to remember that these...

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Ad Receptiveness Consumer Survey
Country Snapshots

Report by Mark Mulligan

23 Mar 2020

£3,000.00 excl. VAT

ad receptiveness

consumer survey

advertising

Ad receptiveness consumer snapshots for US, UK, Australia, Canada, Germany, Spain, Sweden, France, Netherlands, and Italy.

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Video Consumer Survey
Country Snapshots

Report by Tim Mulligan

23 Mar 2020

£3,000.00 excl. VAT

Video consumer snapshot

consumer insight

Video

Video consumer survey country snapshots for US, UK, Australia, Canada, Germany, Spain, Sweden, France, Italy, Netherlands and Mexico.

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The Paywall Paradox
Ring Fencing Advertising’s Most Valuable Consumers

Report by Mark Mulligan

12 Dec 2019

£3,000.00 excl. VAT

marketing and brands

Marketing

brands

The 20,000 Foot View Music and video subscribers are the most influential technology and brand advocates amongst their peer groups and are therefore the most valuable users for advertisers and brands to...

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Digital Consumer Ad Profiles
Targeting Music and Video Streamers

Report by Georgia Meyer

28 Jan 2019

£5,000.00 excl. VAT

Paywalls

ad-supported

Freemium

Digital music and video consumers navigate an increasingly nuanced landscape of content formats, from paywalled to ad-supported to social. Levels of engagement with new social formats vary considerably...

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MIDiA Spotlight: Brand Fans
Streaming Companies Top Brand Rankings

Report by Georgia Meyer

4 Oct 2018

music streaming

video streaming

brand affinity

This is part of MIDiA’s data snapshot series in which we spotlight curated consumer datasets.  Figure 1: Streaming Giants Have the Biggest Brand Fan Audiences Brand Fan Penetration for Leading Technology...

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State Of The YouTube Nation
A Definitive Assessment Of The Global Youtube Economy

Report by Tim Mulligan

28 Apr 2016

£1,000.00 excl. VAT

YouTube

YouTube Channels

video streaming

The 20,000 Foot View The YouTube landscape is changing. While North America still dominates in terms of channel subscribers and views, the second places for these metrics are now held by Latin America...

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P2P In The Age Of SVOD
Rights Fragmentation Gives Piracy A Free Pass

Report by Mark Mulligan

5 Feb 2016

SVOD

video streaming

video subscriptions

The 20,000 Foot View Ever since the advent of Napster media industries have been locked in a war against free. Learning from the lessons of the music business, TV companies nipped much of the P2P demand...

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The TV App Revolution
Authenticated Channel Apps And TVE Strategy

Report by Tim Mulligan

4 Dec 2015

Authenticated channel apps online video

mobile video Short Form

TV Everywhere

The 20,000 Foot View Pay-TV is under assault from a pincer movement, on the one hand losing subscribers to cord cutting and on the other growth slowing due to cord-nevers (Digital Natives with no interest...

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