P2P In The Age Of SVOD Rights Fragmentation Gives Piracy A Free Pass

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The 20,000 Foot View Ever since the advent of Napster media industries have been locked in a war against free. Learning from the lessons of the music business, TV companies nipped much of the demand for shows by fighting free with free itself, launching services such as Hulu and the iPlayer. Now though the fragmentation of rights across competing SVOD services looks set to hand the initiative back to Key Findings
- In the 2000’s TV companies responded to by meeting user needs but now rights fragmentation in streaming services is handing the initiative back to piracy penetration is compared to for SVOD
- France is the only country where penetration is higher than SVOD penetration among year olds – - higher than SVOD – reflecting the longstanding habits of the now older first generation of file sharers
- SVOD has an even gender split while skews male slightly –
- YouTube Rippers are the piracy app of choice for Digital Natives with penetration among under
- The top most pirated TV shows are all available on SVOD services but they are fragmented across different services
- It would cost a month to subscribe to all SVOD services required to watch the most pirated shows
- This rights fragmentation gives an unnecessary advantage to an opportunity that next-generation piracy app Popcorn Time will seize gleefully
Companies mentioned in this report: ABC, Amazon, BitTorrent, CBS, HBO, Hulu, Napster, Netflix, Pandora, Popcorn Time, Soundcloud, Spotify, Torrent Freak, YouTube