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Blog: billie eilish

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

Billie Eilish delivered a superfan masterclass

Kriss Thakrar

4 Jun 2024

Music

Superfans

Soundcloud

While the industry standard for new releases has long been about scale and velocity, Billie Eilish, her brother Finneas, and Darkroom/Interscope, the labels behind their latest album Hit Me Hard and Soft...

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Why the Stanley tumbler may be half full

Tatiana Cirisano

16 Jan 2024

music industry

social media

TikTok

If you were not familiar with the Stanley cup a month ago, you likely are now. Over the holiday season, the 40-ounce tumbler rocketed from being a relatively niche item favourited by moms to the Gen Z...

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Why AI music may make fandom even more important

Tatiana Cirisano

22 Mar 2023

artificial intelligence

fragmented fandom

record labels

Artificial intelligence (AI) was as hot a topic as ever at last week’s SXSW conference, where debate swirled around how human artists will compete with AI-generated music. As more parts of music-making...

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Ellie Goulding and Billie Eilish Are Streaming’s New Normal

Mark Mulligan

3 Jan 2020

Alexa

billie eilish

Christmas number one

Less than a week into the new decade and we already have the first indications that the streaming rulebook continues to be rewritten faster than the ink can dry on its last entry. Three separate articles,...

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Abbey Road 50 Years On: The Two Worlds of Music Listening

Mark Mulligan

7 Oct 2019

abbey road

artist audiences

artist fanbases

Half a century after it first after it first topped the charts, the Beatles’ Abbey Road is back at the summit of the UK charts. With the anniversary editions retailing for between $20 and $100, the impact...

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Creator Support: A New Take on User Centric Licensing

Mark Mulligan

26 Apr 2019

Amuse

artist streaming income

artists

User-centric licensing (i.e. stream pay-outs based on sharing the royalty income of an individual user split across the music they listen to) has stimulated a lot of debate. I first explored the...

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