Reports: Twitch

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Year of change Themes that will shape entertainment in 2023

Watch parties Rebooting the watercooler moment

Kill the campaign Music marketing needs branding, not direct response

Stream, interact, repeat Why SVOD needs a social engagement revolution

Social 2.0 Social media’s survival of the fittest, and how marketers fit in

2023 MIDiA predictions Pivot point

Closing the background gap Focused versus background audio listening

State of the music creator economy Post-lockdown growth

Lean-through consumption Communities are key

Re-creating the creator economy

The rise of the lean-through superfan Post-Covid trends of UGC creation and entertainment

Music sync market forecast Production libraries raise the pitch

The future of music The rise of a counterculture industry

Advertising Marketing in the era of lean through

Profiling single-player versus multiplayer gamers A generational changing of the guard

Social video TikTok sets the pace