Reports: Media
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Social media daily active user journey Data snapshot
Social and AI Competing forces
Who’s not listening to podcasts: Understanding the non-engaged audience Data snapshot
Premium podcasting Diversifying success in the audio economy
Device usage trends across social platform users Drilling into the details
Defining entertainment superfans Characteristics, categories, and commercial impact
The new Hollywood Tactics for YouTube’s TV takeover
Social as the home of online scenes Going beyond viral moments
The future of creator apps Fuelling engagement with fandom
Beyond the hype AI music creation in 2025
India market focus A fandom and AI-forward online population
Germany media consumption Q4 2024 Growth potential on all fronts
UK media consumption Q4 2024 A mature market with niche growth prospects
Podcasts as a key information source Implications for media companies
