Blog: video creator tools

Read our latest daily deep dives, hot takes, and exciting updates about the digital entertainment world. Check out the latest from your favourite analyst, or search by coverage - games, video, music, audio, social, or critical developments.

The video creator economy’s challenge: not all creators want to pay for editing tools

Blog post by Ben Woods

25 Jul 2024

video creator tools

editing

Adobe Premiere Pro

Video creation has never been more accessible. More and more entertainment consumers are shifting from passive to lean-through consumption by creating their own content. However, those creators have different...

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Hardware’s AI moment will help video creators do more with less

Blog post by Ben Woods

3 Jul 2024

video creator tools

social video

video production

It has been a tumultuous time for hardware companies working in video creation. Revenues have been impacted by two forces: a tough macroeconomic climate and industrial action. High inflation has knocked...

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