Blog: fantasy

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Lockdown & Dragons: Fantasy proves the fandom effect

Cover image for Lockdown & Dragons: Fantasy proves the fandom effect
Hanna Kahlert
With vaccine rollouts gaining momentum, the post-COVID attention crunch is looming large for the digital entertainment propositions which have all experienced booms over lockdown. The competition is on – making it more essential than ever to understand the trends behind shifting consumer behaviour and sentiment drivers, as ‘in real life’ (IRL) activities return and budget crunches force audiences to make new spending choices.
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Netflix Bewitches the Internet

Cover image for Netflix Bewitches the Internet
Tim Mulligan
Netflix, the current subscription video on demand (SVOD) global leader, has topped Wikipedia searches for the second week of 2020 with its new fantasy scripted drama original,  The Witcher . The show is based upon a story universe created by Polish author Andrzej Sapkowski, which originated in novel form and has since morphed into –  among other adaptations –  a hugely popular game franchise with 40 million unit sales to date.
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