Reports: Social media

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Defining entertainment superfans Characteristics, categories, and commercial impact

The new Hollywood Tactics for YouTube’s TV takeover

Social as the home of online scenes Going beyond viral moments

India market focus A fandom and AI-forward online population

Germany media consumption Q4 2024 Growth potential on all fronts

UK media consumption Q4 2024 A mature market with niche growth prospects

Music discovery snapshot Q4 2024 Breaking through the noise

Streaming TV’s fight on social’s stage Tactics for a short-form video future

Songwriters take the stage A new playbook for a new era

The state of music AI The consumer opportunity lies in modification, not generation

State of the music video economy Balancing act

Livestreaming strategy in a social-video world Work with UGC, not against it

Music’s Instagram moment The social music creation revolution

Social platform user snapshot Q3 2022

A field of all levels Strategizing music’s attention economy

Attention recession impacts on D2C growth