Reports: Call of Duty

Call Of Duty Fan Profile
Hardcore Gamers Become Video Fans

Karol Severin

1 Jun 2017

Though Call of Duty (CoD) fans show similar behaviours to the fans of other AAA Games titles, demographically they more closely resemble hard-core gamers. What is more, the amount of time they spend gaming causes them to under-index certain non-game, mainstream digital activities like mobile messaging.

Grand Theft Auto Fan Profile
The Mainstream Hardcore Gamers

Karol Severin

16 May 2017

YouTube Deezer Apple Music

Grand Theft Auto (GTA) is among the most popular console game title franchises in the market. Despite the controversy, the brand has managed to establish a solid fan foothold across genders and ages. GTA fans are digitally sophisticated and engaged users (albeit under-indexing in messaging app usage) with a strong affinity for online video and for ...

Cover image for The Emergence Of The Always On Gamer

The Emergence Of The Always On Gamer
Profiling Console Owners

Karol Severin

30 Mar 2017

Apple Google Apple TV

The game console owner segment is evolving fast. Still relatively young for now, console game fans are both aging and heading towards truly mainstream demographic distribution. Simultaneously, console subscription models are gaining traction, migrating premium physical software budgets into digital spend.

Mobile Gamer User Profile
Mobile Is The Unifying Factor For Gamers

Karol Severin

22 Feb 2017

Spotify YouTube Deezer

Whatever your digital content proposition, mobile gamers comprise a significant share of your user base. The segment is not only important due to its sheer size and app economy value, but also because it straddles otherwise diverse components of the digital entertainment landscape, be it video, music, or messaging.

Reports: Call of Duty

Call Of Duty Fan Profile Hardcore Gamers Become Video Fans

Grand Theft Auto Fan Profile The Mainstream Hardcore Gamers

The Emergence Of The Always On Gamer Profiling Console Owners

Mobile Gamer User Profile Mobile Is The Unifying Factor For Gamers

Call Of Duty Fan Profile
Hardcore Gamers Become Video Fans

Grand Theft Auto Fan Profile
The Mainstream Hardcore Gamers

The Emergence Of The Always On Gamer
Profiling Console Owners

Mobile Gamer User Profile
Mobile Is The Unifying Factor For Gamers