Reports: All
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Generative AI The double-edged sword for social video platforms and content creators
Youth versus age A streaming video sanity check
Misaligned incentives The cost of a broken business
Latent potential Japan music consumer user profile
How you play matters Profiling solo, team, and couch players
Ad responsiveness in the era of content saturation
Artist subscriptions are the superfan opportunity
The state and future of music fandom Unleashing fan creativity
Music’s podcast potential Focus on branding over discovery
The FAST advantage Build sustainable consumer models
Virtual artists and virtual influencers A new (virtual) reality
Return to live Post-pandemic music fans
Tipping point The coming consolidation of live service games
Streaming TV meets local How local content commissioning regulation will reshape streaming output
