Audiobook consumer profile A focused, engaged niche
Report by
Kazia Rothwell
Our clients have full access to all of our reports. Clients can log in to read this report. Click here to become a client. Alternatively, you can purchase this individual report.
Key data and insights included in this report:
- Audiobook user snapshot, behaviours and demographics compared to the average consumer
- Change in time spent and listenership of audiobooks compared to other audio streams
- Audio behaviours, including multitasking, background and focused listening, time of day and location of listening
- Year-on-year analysis of key audiobook platforms, including Audible and Spotify
- Comparison of music streaming services' audiobook monthly consumption
All survey data is based on MIDiA Research Q1, Q2, Q3 and Q4 2023 consumer surveys, fielded in the US, UK, Australia, Canada. Data includes breakdowns by age, gender, audio listening by monthly, weekly and daily users.