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Three trends that will shape the rest of 2021, and beyond

Cover image for Three trends that will shape the rest of 2021, and beyond
Mark Mulligan
Late last year, MIDiA published its latest predictions report (clients can read the entire report here). The central theme was the Immersive Web, which we summarised as follows: “The immersive web is characterised by environments in which we do not simply conduct extensions of in-real-life activity (e-commerce, video calls) but ones that create behaviours and relationships that only, and can only, exist within these environments.
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