Blog: zoom

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

AI is the new digital ad industry… but the stakes are far greater

Hanna Kahlert

9 Aug 2023

AI

Digital

ads

Zoom has been making the news this week over its controversial new terms and conditions that now allow the service (in theory) to utilise user data to train its AI-assisted features. While the company has reassured the public that they need to opt into the usage, which is necessary to use its AI functions like generating transcripts, privacy concerns are still high.

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What Steam Deck, Netflix, Zoom, Peloton and Pro Evolution Soccer tell us about the future of games distribution

Karol Severin

23 Jul 2021

distribution

content distribution

Steam Deck

Due to some unforeseen circumstances, I had to take some time off in the last two weeks. It is never good to have to step away from the buzz of daily games industry developments, but the silver lining is that the brief pause enabled me to look at seemingly unrelated games news of the last two weeks in one chunk; a true , as we call it at MIDiA.

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Verizon Media announces platform to ‘evolve’ live streaming experience

Alistair Taylor

16 Sep 2020

Verizon

Verzion Media

Verizon Fios

Verizon Media announced a series of new Media Platform improvements in a press release today (16th September), intended to ‘evolve the live streaming experience’. These features are all aimed at increasing fan engagement following COVID-19’s detrimental impact on the overall viewing spectacle of live sports.

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Fortnite’s Party Royale provides sports untapped avenue for reaching digital natives

Alistair Taylor

19 Aug 2020

Universal platform

Fortnite

Epic Games

Burgeoning universal platform Fortnite’s ‘ Party Royale ’ is slowly becoming the gateway for rights holders to reach digitally native audiences. Party Royale, Fortnite’s ‘ experimenta l’ game mode has been a breakthrough for the platform ever since it was released.

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Bundesliga Offers Reality Check for What to Expect of Sport Post-COVID-19

Alistair Taylor

21 May 2020

AFL

AGF Aarhus

ar

Football (via the Bundesliga) finally returned to screens last weekend, not only serving starved sports fans with content during lockdown, but more importantly demonstrated what we can expect live football to look like in the coming months.

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Going the (Social) Distance: Rising Consumer Trends

Hanna Kahlert

2 Apr 2020

Consumer behaviour

consumer trends

Covid-19

In the current lockdown climate, consumer behaviours are adapting to the new normal – and out of necessity, much of this is happening on digital. The 2008 crash resulted in success for many pioneering start-ups ; the current crisis could pose many of the same restrictions and driving need-gaps to result in similar opportunities.

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