In last week’s Take Five I highlighted a Vox story which reported that over the last year the number of companies using terms like ‘tech’ or technology’ in their documents is down 12%. This…

I started my career as an internet analyst back in the period of the dot-com bubble. They were heady days in which anything seemed possible. The world was changing in unprecedented ways and the possibilities…

Following an 84% success rate for our 2016 Predictions report, we today launch our 2017 predictions report: ‘MIDiA Research Predictions 2017: The Year Of The Platform’. The report is immediately available…

Uber announced an option for developers to easily integrate a button for requesting rides. Examples include getting an Uber to a show or to a restaurant. Uber released an API in the past, partnering with…

Uber confirmed they are testing a new addition to their Uber Pool proposition. Smart Routes allow consumers to save even more money if they are willing to be picked up on one of Uber’s ‘hot routes’.…

Technology solutions as tools for consumer behavior data gathering, analysis, and automated online and mobile marketing have gone through a tremendous amount of development. Yet paradoxically, the next…