Music Reports from MIDiA Research

Reports: Music

Browse all of our reports, featuring our analysts’ expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Music industry earnings H1 2023
Dawn of the post-streaming era

Cover image for Music industry earnings H1 2023

Report by Tatiana Cirisano

21 Nov 2023

£3,000.00 excl. VAT

The post-pandemic revenue bump is settling and challenges, including the cost-of-living crisis and a Russo-Ukrainian war, continue to complicate the global economic climate. This report considers the...

Solid progress
German music consumer user profile

Cover image for Solid progress

Report by Mark Mulligan

31 Oct 2023

£3,000.00 excl. VAT

Audience Insight

This report presents MIDiA consumer data for key music behaviours of German consumers All data is for Germany except when ‘all country average’ is referred to. This is the weighted average of all countries...

Misaligned incentives
The cost of a broken business

Cover image for Misaligned incentives

Report by Tatiana Cirisano

29 Sep 2023

£3,000.00 excl. VAT

Business Strategy

20,000 foot view Many of the music industry’s current woes can be traced back to misaligned incentives. Current streaming economics push record labels, streaming services, and artists in conflicting...

Latent potential
Japan music consumer user profile

Cover image for Latent potential

Report by Mark Mulligan and Tatiana Cirisano

19 Sep 2023

£3,000.00 excl. VAT

Music Streaming

Audience Insight

This report presents MIDiA consumer data for key music behaviours of Japan’s consumers. The data covered includes streaming app usage, social app usage, key audio formats (radio, streaming, and podcasts),...

Artist subscriptions are the superfan opportunity

Cover image for Artist subscriptions are the superfan opportunity

Report by Mark Mulligan, Kriss Thakrar and Tatiana Cirisano

30 Aug 2023

£3,000.00 excl. VAT

Key insights: Artist subscriptions are a pragmatic scalable solution to streaming’s growing problems, delivering value to fans, creators, and rightsholders When asked what would persuade them to pay...

The state and future of music fandom
Unleashing fan creativity

Cover image for The state and future of music fandom

Report by Tatiana Cirisano

21 Aug 2023

£5,000.00 excl. VAT

Spotify

YouTube

Soundcloud

Streaming is buckling under the weight of new music being released every day, listenership is fragmenting, and artificial intelligence is poised to intensify these challenges. The music industry’s next...

Return to live
Post-pandemic music fans

Cover image for Return to live

Report by Kriss Thakrar and Tatiana Cirisano

20 Jul 2023

£3,000.00 excl. VAT

Consumer Behaviour

live music

Music creators

Today’s live music audience skews 45+, with rock concerts and theatres / concert halls dominating sales. Fandom is by far the strongest factor in purchasing tickets, eclipsing price, and location. So,...

MIDiA Research 2023-2030 global music forecasts
Speed bump

Cover image for MIDiA Research 2023-2030 global music forecasts

Report by Mark Mulligan

30 Jun 2023

£7,500.00 excl. VAT

Business Strategy

A note on the 2023 edition 2022 was a tumultuous year for the global economy, with factors such as high rates of inflation, rising interest rates, a growing cost-of-living crisis, post-Covid supply chain...

Livestreaming strategy in a social-video world
Work with UGC, not against it

Cover image for Livestreaming strategy in a social-video world

Report by Tatiana Cirisano

1 Jun 2023

£3,000.00 excl. VAT

Livestreamed concerts are establishing themselves as complementary experiences, rather than replacements for in-person gigs. A picture of the average livestreamer — older millennials who are entertainment...

Data briefing
South Korea music market

Cover image for Data briefing

Report by Mark Mulligan

1 Jun 2023

£3,000.00 excl. VAT

This report presents key music market metrics for South Korea. All data is domestic SouthKorean data unless otherwise stated below. The datasets leveraged for this report include: Music company financials...

Artists direct
Focus on passion, not professionalism

Cover image for Artists direct

Report by Tatiana Cirisano

2 May 2023

£3,000.00 excl. VAT

Spotify

Spotify

Soundcloud

All eyes of the music business are on artists direct, the fastest-growing segment of the industry. But the 6.4 million artists in this segment are far from a unified group, and have varied aspirations,...

AI and the future of music
The future is already here

Cover image for AI and the future of music

Report by Mark Mulligan, Hanna Kahlert and Tatiana Cirisano

2 May 2023

£3,000.00 excl. VAT

Spotify

Soundcloud

Netflix

Unlike most new technology hype cycles, the impact that artificial intelligence (AI) has on the world is already surpassing expectations. Within the music industry, AI will largely be an enabler and accelerant...

US millennial snapshot
A looming generational blind spot

Cover image for US millennial snapshot

Report by Kriss Thakrar and Tatiana Cirisano

3 Apr 2023

£3,000.00 excl. VAT

Spotify

YouTube

Deezer

In the US, 25-34-year-olds are the music industry’s most valuable segment. Yet their relationship with streaming is tenuous. Streaming is not meeting these consumers’ need for a more social, less...

Recorded music market 2022
Reality bites

Cover image for Recorded music market 2022

Report by Mark Mulligan

17 Mar 2023

£5,000.00 excl. VAT

tunecore

Music Streaming

Kobalt

Following a spectacular year of growth in 2021, global recorded music revenue growth slowed significantly in 2022, due to the combined impact of global economic headwinds and growth slowdown in mature...

Music’s Instagram moment
The social music creation revolution

Cover image for Music’s Instagram moment

Report by Tatiana Cirisano

1 Mar 2023

£3,000.00 excl. VAT

Consumer Behaviour

Apple

Spotify

20,000 foot view Social media has steadily integrated music, and music creation tools have steadily become more social. These trends are converging, accelerated by shifts in consumer behaviour and artificial...

Kill the campaign
Music marketing needs branding, not direct response

Cover image for Kill the campaign

Report by Mark Mulligan and Tatiana Cirisano

1 Feb 2023

£3,000.00 excl. VAT

Streaming

Spotify

Marketing

The debate over a new streaming royalties regime is capturing attention, but economics will not fix the underlying paradigm shifts that are the true cause for streaming’s problems: there is not enough...

Music discovery snapshot Q3 2022
Fandom under threat

Cover image for Music discovery snapshot Q3 2022

Report by Kriss Thakrar and Tatiana Cirisano

4 Jan 2023

£3,000.00 excl. VAT

Spotify

YouTube

Music

Despite the hyper-saturated music landscape, music discovery is generally not a problem for most consumers. Gen Z and millennials have similar music discovery habits, but gen Z struggle slightly more...

Music industry earnings Q3 2022
Pre-recession growth

Cover image for Music industry earnings Q3 2022

Report by Mark Mulligan

20 Dec 2022

£3,000.00 excl. VAT

Spotify

Pandora

Slacker

The early 2020s saw an influx of capital into the music business, with the promise of music rights being an asset class that was uncorrelated with the wider economy. The irony is that as music catalogue...

Music subscriber market shares 2022
Chinese Dragon

Cover image for Music subscriber market shares 2022

Report by Mark Mulligan

5 Dec 2022

£7,500.00 excl. VAT

Music

As the world edges towards a recession, the music streaming market continues to stand strong. Despite indications of slowdown in some markets, the global music subscriber market remains buoyant. Growth,...

DSP user profiles
Small is beautiful

Cover image for DSP user profiles

Report by Mark Mulligan

29 Nov 2022

£3,000.00 excl. VAT

Spotify

YouTube

Deezer

With streaming music now in its mature growth stage in most leading music markets, differentiation will be key to unlocking further growth pockets. While this will likely require innovation in both product...

1
2
3
4
5
6
7
8
9
10
11
›

Showing 1 to 20 of 204 results.