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Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Is in-game advertising the next frontier for PC and console games?
The winning formula for Grand Theft Auto VI Games pricing strategy
Flipping the script Game IP transmedia needs to evolve
Video game music’s untapped potential: More than background sound
Xbox’s Games Showcase points to a reckoning for game subscriptions
What the AAA video game industry can learn from indie success
Tokyo Game Show 2025: What’s in store for the future of gaming?
From fans to superfans What’s missing from the games industry
MIDiA's gamer segmentation Prioritise why – not just how – players engage with games
Online game ownership in the digital age – do we really own what we play?
The podcast attention game: How algorithmic discovery may remake podcasting
From fans to superfans | What’s missing from the games industry
Indie labels are trading quantity for quality as they let go of the “volume game”: MIDiA’s latest label survey
The case for in-game video platforms Closing the direct-to-consumer gap
The winning formula for Grand Theft Auto VI: Games pricing strategy
In-game cosmetics remain a huge opportunity for brands
Gamescom 2025: The top three trends from the games industry’s biggest event
ARC Raiders is disrupting the games industry: What developers can learn from its success
