Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
MIDiA Research 2022-2030 global music forecasts The new era of growth
The ad risk for Netflix
The future of music The rise of a counterculture industry
The streaming retention revolution Content is king, distribution is queen, but retention is revolutionary
The revolving door of celebrity podcast announcements aims to bring the masses to audio
Why ads are Netflix’s podcast moment
Roku and Walmart are bringing shoppable ads to TV
Churn in the era of dynamic retention
Acast and Meta partner up to create podcast communities
The attention recession Post-peak behaviour
Spotify Investor Day eyes podcast creators and audiobooks — but what about the listeners?
Why Paramount+ is landing in the UK at an inflection point for video streaming
Meta leans in to the creator economy
Why today’s music creators are no longer playing the fame game
Why (and how) Apple has now fundamentally disrupted sports
What Roku brings to an under-pressure Netflix
Audio is the new spinoff
Xbox to rid large games of a key competitive weapon