Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Audio advertising: The new critical interface to reach premium consumers
Facebook deal with the English Premier League concerns traditional broadcasters
Streaming and the news cycle: The posthumous success of XXXTentacion
Emerging Music Markets Streaming’s Third Wave
How Tencent is successfully monetising a messaging app ecosystem
Subscriptions put premium consumers as well as premium content behind paywalls
Where Verizon went wrong with go90
TV and Video Advertising The Shift to Digital
Corporate mergers and the battle for fandom
Could article 13 kill off music on YouTube?
Shoppable stories: Competition between Instagram and Snapchat intensifies
UK Gamer Profile Digital Entertainment Natives
Why Sony can (And should) play the walled garden game
What’s in a log-in? Social platform wars 2018
Are consumers losing out from the latest Premier League Rights deal?
Telcos, media, and the battle for monopsony
Quick Take: Pandora and Snapchat take a swipe at Facebook
