Reports: video monetisation

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Video consumer monetisation snapshot Q3 2022
US, Canada, Australia, UK, Germany, France, Sweden, South Korea, and Brazil

Tim Mulligan

February 2023

Online video

Audience Insight

video monetisation

This slide deck presents consumer demand for video subscription services, transactional video consumption, and advertising responsiveness. The data is pulled from MIDiA’s Q3 2022 consumer survey, fielded...

Read more …

From video hardware to entertainment hardware
The gamer opportunity for smart TVs

Tim Mulligan

November 2022

smart tvs

SVOD

d2c

Smart-TV-owning gamers skew older and combine increased consumption spend with an increased willingness to pay for content and entertainment more broadly. Smart-TV owners over-index for games consumption...

Read more …

The streaming retention revolution
Content is king, distribution is queen, but retention is revolutionary

Tim Mulligan

June 2022

smart tvs

SVOD

d2c

With video streaming transitioning into mainstream TV consumption, we have moved into the era of streaming TV. As a result, the early focus on gaining subscribers is making way for the rising challenge...

Read more …

Metaverse
Future scenarios for smart TVs

Tim Mulligan

May 2022

Amazon

Facebook

smart tvs

Metaverse smart TV opportunities are currently nascent as clarity about the overall growth of the metaverse concept is still emergent. From a smart TV OEM perspective, a focus on future-proofing features...

Read more …

Digital collectables and NFTs
Entertainment impacts for the video ecosystem

Tim Mulligan

April 2022

smart tvs

Business Strategy

web 3.0

Non-fungible tokens (NFTs) have caught the attention of the wider media landscape. However, consumer awareness is niche with just 20% of consumers aware of what NFTs are. Despite this, NFTs represent the...

Read more …

Search

Search everything

Only reports

Only data explorer

Themes

Music Industry

Social

Creator Economy

Entertainment and Fandom

Verticals

Music

Video

Games

Social

Audio

Critical Developments

Search