Reports: mexico

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SVOD Stacking
Direct to Consumer Services Set to Move the Needle

Cover image for SVOD Stacking
Tim Mulligan
In the attention economy, everyone is your competitor – a point well made by Netflix’s Reed Hastings’ observation that the company is now vying for viewer time with the popular game Fortnite. Now that we are entering the post-peak phase of the attention economy, the focus for video is shifting to the overlap between subscription video on demand (SVOD) users and the additional services they use.
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Ownership to Access, And Back
Physical Ownership Acquires A New Value In The Digital Era

Cover image for Ownership to Access, And Back
Tim Mulligan
It seems counter intuitive to suggest the physical ownership of content has an addressable market in the digital era. Despite the ubiquity of digital delivery mechanisms for premium content, the desire for physical possession has not gone away. A market opportunity exists to provide complementary physical products both as reassurance for older generations and as a unique consumer experience for Digital Natives.
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