Blog: sxsw

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

SXSW 2019: Streaming, Radio and the Unevenly Distributed Future

Zach Fuller

18 Mar 2019

sxsw

Technology

Uncategorised

‘The future is already here, it’s just not evenly distributed’. In many ways, this quote by science fiction writer William Gibson surmises the work we do at MIDiA: cautiously observing new tech developments and remaining aware of the hype cycle that characterises the adoption curve.

min read

Quick Take: Frustrate and Destroy – YouTube’s Frontloaded Strategy

Zach Fuller

23 Mar 2018

Apple Music

deeper

lyor cohen

Listen to any music streaming debate and it will not be long before you the value gap discussion regarding YouTube is brought up. It is a point MIDiA has discussed at length through distinguishing Spotify and YouTube’s business models (that of all streams created equal vs share of ad revenue), but YouTube Head of Music Lyor Cohen is looking to change that.

min read