Blog: recreation

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Why the remix challenge is primed for a revival

Cover image for Why the remix challenge is primed for a revival
Tatiana Cirisano
Remix challenges have been part of the record label toolbox for more than a decade. Artists let contestants purchase or earn song stems; then the artist and fans vote on the best remixes. The idea is simple: contestants get a shot at recognition from their favourite artists (as well as their 15 seconds of fame), plus prizes; and artists get to increase their profiles and deepen fan engagement.
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