Blog: htc vive

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A Tale Of Two Technologies: The Narrative And The Numbers For VR And Voice

Zach Fuller

1 Feb 2017

Alexa

Amazon

Amazon Echo

In the tradition of effective storytelling, the technology industry’s romantic narrative often involves two basic troupes: a garage and a dream. This alluring chronology is so embedded in start-up folklore...

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Quick Take: HTC’s VR Arcade Revival

Zach Fuller

4 Nov 2016

Facebook virtual reality

Google

htc vive

Expanding the market for Virtual Reality is something we at MIDiA have spoken at length about in the past year, with pricing and the framing of its use for casual gamers remaining two major sticking points...

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Playstation VR’s Japanese Sales Spell Trouble for Virtual Reality Adoption

Zach Fuller

25 Oct 2016

Gaming

htc vive

japan

Sony’s entry into the VR market came with a lot of hype and it was easy to see why. Initially developed under the codename ‘Project Morpheus’, it arrived with brand recognition (Playstation), high-profile...

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Why HTC's 10,000 VR Kiosks in China Could Change the Course of VR

Zach Fuller

8 Jul 2016

htc vive

oculus

Playstation VR

HTC have announced they will be delivering over 10,000 pop-up VR kiosks or ‘Experience Sites’ in public places all around China. More than a publicity stunt, the move could prove significant not just...

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