Blog: global recession

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Twitch can fight the digital advertising downturn with Guest Star

Ben Woods

20 Dec 2022

Twitch

live streaming

Fandom

When Twitch influencer Freckled Science wanted to puncture the falsehoods surrounding the beauty industry, she patched in Dr. Michelle Wong for a live interview . The co-stream, incorporating the feeds of both streamers, was among the early try-outs of Guest Star – the livestreaming platform’s latest tool for bolstering viewer engagement.

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Quick take: Why Xbox All Access could be the ultimate recession winner

Karol Severin

17 Jun 2022

Inflation

global recession

cost-of-living

Xbox All Access has been around for a while now, though with a limited reach (currently only available in 12 markets). While it was always going to play an integral part in Xbox’s cross-platform (and ultimately console-less) future, its uptake, or even appeal, may have been lost among flashier news around big acquisitions, as well as developments with cloud gaming or Game Pass.

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How an Economic Downturn Could Reshape Digital Media

Mark Mulligan

13 Dec 2019

economic cycles

economic downturn

financial cycle

Ten years on from the credit crunch, the global economy could be poised to enter another recession. Many of the underlying causes of the credit crunch remain in place, due to governments lacking appetite for structural reform of the faults in the global financial system that catalysed the slowdown.

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Why Spotify and Netflix Need to Worry About a Global Recession

Mark Mulligan

23 Aug 2019

economic downturn

entertainment spend

global recession

A growing body of economists is becoming increasingly convinced that a global recession is edging closer. The last time we experienced a global economic downturn was the 2008 credit crunch. Although the coming recession will likely be a bigger shock to the global economy, it nonetheless gives us a baseline for what happens to consumer spending habits.

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