Reports: monetisation

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

Scenes are the new markets Why and how entertainment should go niche

Socioeconomics of podcast listening Engaging a higher value audience

Podcast market value chain The next investment is the listeners

Social video TikTok sets the pace

The Experience Economy The Value Shift In Media Assets

Paid Content Consumer Deep Dive The Emergence Of A Sophisticated Audience