lockdown Reports from MIDiA Research

The four key cultural trends transforming digital entertainment in 2021 and beyond

Report by Hanna Kahlert

31 Aug 2021

The effect of streaming on entertainment is not new, but as we move into the era of mainstream vaccinations, the shifts in streaming-driven consumer behaviour over the last year and a half will drive...

2020 in review
Lockdown legacy impacts on entertainment

Report by Hanna Kahlert

24 Feb 2021

£3,000.00 excl. VAT

Cultural Trends

lockdown

attention economy

Digital connections have filled the void left by real-world activities, globalising culture and experience. Yet this comes at the cost of deepening divides in trust and perspective. Changing economic...

Media consumption
Lockdown’s attention boom

Report by Mark Mulligan

12 Feb 2021

£3,000.00 excl. VAT

Media and Marketing

media consumption

entertainment consumption

2020 was a year like no other. With large swathes of the population confined to their homes for portions of the year, audiences had more time on their hands and more money in their pockets. These conditions...

Independent Artists
Pathfinding Through a Pandemic

Report by Mark Mulligan and Keith Jopling

30 Sep 2020

Free Report

Music

independent artists

indie artists

2019 was yet another stand-out year for independent artists, with revenues, streams and market shares all growing strongly. Then, along came COVID-19 and the world turned upside down. However, in lockdown...

Attention Economy
Media Consumption Q2 2020

Report by Mark Mulligan

31 Jul 2020

£3,000.00 excl. VAT

media consumption

entertainment consumption

entertainment

This report presents MIDiA’s Q2 2020 media consumption data, exploring time and money spent by consumers during the quarter. As such, it presents a snapshot of consumer behaviour that reflects both...

Recovery Economics
Post-Lockdown TV

Report by Tim Mulligan

8 Jul 2020

£3,000.00 excl. VAT

Post-Lockdown

lockdown

recovery economics

As society emerges from the COVID-19 imposed lockdown, the ongoing impact on TV production will be significant; returning to normal means adapting to the constraints of social distancing. The increased...

Recovery Economics
Music, Games, Live Streams and the Future of Concerts

Report by Mark Mulligan, Karol Severin and Keith Jopling

11 May 2020

Games

concerts

live

In April 2020 Travis Scott’s Fortnite event pulled in 27 million players. While this was happening, the global artist community was scrambling to plug the income and engagement gap caused by COVID-19’s...

D2C 2020
Media, Tech and Communications Majors Go Head to Head

Report by Tim Mulligan

30 Apr 2020

Media Majors

tech majors

Communications Majors

The current division between the new video D2C entrants of 2019/2020 has revealed a strategic split between those that are leveraging established distribution advantages versus those focused on monetising...

Consumer Engagement
Building Sustainable Brands in 2020 and Beyond

Report by Hanna Kahlert

20 Apr 2020

brands

engagement

targeting

Brands have an ongoing engagement problem. No matter how much data they use or how targeted they go, competition is fierce, consumer attention is saturated, and all usage comes at the expense of time...

Reports: lockdown