Blog: rugby

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Climate crisis awareness is entwined with entertainment behaviour

Cover image for Climate crisis awareness is entwined with entertainment behaviour
Hanna Kahlert
Despite the barrage of high-profile news items featuring so far in 2022, the climate crisis remains the high-stakes backdrop to our global future. MIDiA Research recently fielded a survey asking about consumers’ climate-conscious behaviours, cross-segmented against their normal entertainment proclivities – and some of the findings are surprising.
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English Premiership Rugby gets set for a digital shake-up

Cover image for English Premiership Rugby gets set for a digital shake-up
Alistair Taylor
Tech major Amazon is reportedly looking to add to its burgeoning sports right portfolio, targeting the domestic broadcast rights for English Premiership Rugby. London Irish owner, Mick Crossan, confirmed the giant’s entry into the tender process to the Mail on Sunday , following Amazon’s experiment with live streaming rugby after its acquisition and £20 million lifeline for the exclusive UK broadcast rights to last months’ inaugural Autumn Nations Cup .
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