Altered Carbon: Tracking Fandom into the Future
![Cover image for Altered Carbon: Tracking Fandom into the Future](https://www.midiaresearch.com/storage/uploads/blog/images/2020/03/Altered-Carbon.png)
Blog post by
Hanna Kahlert
In the digital era, anything can generate metrics – to the point where no matter how good the numbers look, actual success can sometimes be unconnected. Logged ‘views’ of an advertisement don’t...