Blog: index

Netflix, the current subscription video on demand (SVOD) global leader, has topped Wikipedia searches for the second week of 2020 with its new fantasy scripted drama original,  The Witcher . The show is based upon a story universe created by Polish author Andrzej Sapkowski, which originated in ...

Looking at streaming numbers against total viewership and brand awareness reveals some stark differences between streaming and traditional pay-TV. The fact that a TV show can now be in the top five most streamed of the quarter, and simultaneously not even reach the top 100 in terms of brand awarenes...