Blog: fan development

Following yesterday’s announcement from Meta , detailing its plans to become a more creator focused platform, it debuted a new partnership with leading independent podcast company Acast. Although Facebook’s initial move into podcast content was halted, this new deal does not focus on creating content but rather focuses on aiding a podcaster’s ability to find and develop their fanbases.

Podcast subscriptions offer both a direct revenue stream for audio creators and provide fans with an amplified audio experience. Despite the percentage that the subscription services take from the earrings, this is a steady income source for creators, and the model is being adopted by the large audience platforms.