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Spotify versus Apple Podcasts: The podcast analytics race has begun

Cover image for Spotify versus Apple Podcasts: The podcast analytics race has begun
Annie Langston
Spotify
Podcasts
Creators
First announced at Podcast Movement in August 2023, Spotify is now rolling out new features and analytics tools to aid podcast discovery. While Apple Podcast’s recent updates target a specific type of creator — creators with subscriptions (and therefore, established audiences) — Spotify is casting a wider creator net and focusing on empowering lesser-known creators to customise their pages.
min read
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