Hanna Kahlert
Hanna heads up MIDiA’s Social coverage, with a deep focus on cross-entertainment audience behaviour, the creator economy, and social platforms. Leveraging 6+ years working with a range of clients across digital entertainment developing insights and strategy, she can often be found on the international stage, with regular keynote appearances at conferences such as ESNS, Spot+, and Wallifornia.
A regulation-heavy year for social looms in 2025
Will the TikTok ban happen? What you need to know
MIDiA’s 2025 predictions It’s social’s stage now
Australia bans social media for under-16s: the first domino towards a new digital world?
Why social media regulation could be a boost for the creator economy
The BlueSky migration: How cultural shifts can disrupt even the most established social media platforms
MIDiA Research 2024-2031 global social forecasts New frontiers and strong growth ahead
Info-tainment, Kamala’s campaign failure, and the distortive role of social media marketing
Two years into the AI craze, where does it go next?
Ofcom, Elon Musk, and the future of the social platform marketplace
Social platforms are eating passive entertainment. Are games eating social?
Social is eating entertainment The future of memes, music, social platforms, and beyond
The next era of entertainment: AI and social are lowering barriers, but new ones must emerge
AI, dead internet theory, and why analogue is a future-proof business strategy
TikTok’s creator subscriptions point to the future of social platforms
TikTok may be shutting down its music service, but it will still compete with streaming
The digital generation wants to go offline: the roots of an analogue revival
Analogue revival A cultural pendulum swing
