Forget TikTok trends; the scene is TikTok itself
![Cover image for Forget TikTok trends; the scene is TikTok itself](https://www.midiaresearch.com/storage/uploads/blog/featured/2157/cover_image-1712246201.jpg)
Blog post by
Hanna Kahlert
Much of marketing today focuses on chasing the latest TikTok trend. Catching the ‘next big thing’ just as it is taking off, then watching the cultural clout dissolve as the trend disappears as quickly...