Blog: artist subscriptions

Artist subscriptions are back in the music industry discourse and the takes are piping hot. James Blake lit up X with his announcement of subscription platform Vault, Warner Music Group is building its own superfan platform, and Spotify confirmed that “superfan clubs” are soon to come.

With two-tier licensing now a thing , it is time to focus the discussion on how to add new components to the DSP ecosystem that will help long-tail artists continue to thrive in this brave new world. There are many positives that two-tier licensing will bring (helping mid-tier artist remuneration, a...