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Blog: And Just like That

HBO Max bets on prestige programming and fandom to drive its European rollout

Cover image for HBO Max bets on prestige programming and fandom to drive its European rollout
Blog post by Tim Mulligan
5 Oct 2021
HBO Max
HBO Max European Launch
House of the Dragon
This morning Warner Media delivered a slick presentation announcing the October 26th launch of its D2C service, HBO Max, in the Nordics, as well as Spain and Andorra. This will be followed by a 2022 rollout...
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