MIDiA Blog - Page 61

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Quibi’s failure is a warning to those who do not seek to understand audiences

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Hanna Kahlert

27 Oct 2020

Quibi launched six months ago, grabbing onto the coattails of short-form content and announcing it would bring “big stories” in “small bites”. Studio executives were curious to see if, indeed, the potential of the powerhouse social format could be harnessed to pay for their high-production v...

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UGC is the next music industry growth driver and the short-term opportunity is worth $6 billion

Cover image for UGC is the next music industry growth driver and the short-term opportunity is worth $6 billion

Dara Jegede

26 Oct 2020

user-generated content

User-generated content will contribute a significant proportion of the growth in music consumption over the next two years in an opportunity that is worth circa. $6 billion to the music industry value chain.

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How YouTube can be a music industry growth driver

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Mark Mulligan

23 Oct 2020

In the coming weeks MIDiA will be presenting the third edition of its biannual YouTube music report, State of the YouTube Music Economy 3.0: End of the Beginning. This is a major report that presents the definitive traits of the YouTube music economy, including revenues, royalty payments, streams, s...

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Why DAZN is adapting to German consumer nuances with linear and digital bets

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Alistair Taylor

22 Oct 2020

DAZN’s recently-established position as the ‘Netflix of sport’ has been a hard fought one, requiring extensive rights investment in order to carve out a compelling proposition. In the markets where it has the best rights it has experienced the strongest adoption, with the converse equally true.

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No surprise: Quibi bows to the market realities for its six-month old video service

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Tim Mulligan

22 Oct 2020

Much-hyped premium short-form mobile video start-up Quibi has bowed to the inevitable and announced the closing of the service. Inan open letter posted on Medium yesterday,Jeffrey Katzenberg and Meg Whitman announced that their six-month old video service was being shuttered.

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Blurred lines: UGC is bringing creators and users closer, and blurring promotion with consumption

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Keith Jopling

21 Oct 2020

Fleetwood Mac’s 1977 hit ‘Dreams’ is the latest ‘legacy hit’ to have also become the latest viral phenomenon, thanks to a skateboarder with a thirst for cranberry juice. In just one week, streams of the song had increased by eight million on Spotify.

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Podcasts Q2 2020: Spotify takes an early lead

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Mark Mulligan

20 Oct 2020

MIDiA has just published its latest Podcast report, P odcasts Q2 2020: Spotify Takes an Early Lead . In it we present data from MIDiA’s quarterly survey that presents a comprehensive view of podcast user behaviour, who podcast listeners are, how it stacks up against radio and music streaming liste...

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Live streaming and the role of music artist empowerment in the digital era

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Hanna Kahlert

19 Oct 2020

Music streaming

As the coronavirus lockdowns have forced venues to close and people indoors, artists have been unevenly impacted across the music industry. While many bigger studios were forced to cease operations, and some artists unable to release or record music – often relying on previous recordings they coul...

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More consumers intend to buy PS5 than Xbox Series X, but both companies will be content with their trajectory

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Karol Severin

16 Oct 2020

With both PS5 and Xbox Series X having sold out their pre-order stock, the winter holiday race is heating up. Following Microsoft’s acquisition of ZeniMax Media, we wrote that the acquisition is unlikely to have a short-term impact on console sales, and rather play a larger role in the conversion ...

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The Premier League going pay-per-view means a sucker-punch for sports fans

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Alistair Taylor

15 Oct 2020

English Premier League

English Premier League (EPL) clubs have agreed an ‘interim solution’ to allow fans to continue watching their teams live. EPL fixtures not selected for broadcast in October will be available to fans on a pay-per-view (PPV) basis.

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HomePod Mini: Apple’s pandemic-era product

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Mark Mulligan

15 Oct 2020

Apple’s Tuesday product announcement showcased its 5G iPhones, but also included the launch of the new $99 HomePod Mini. Though it might have looked like a supporting act for the launch, its strategic importance should not be underestimated – especially in the context of how Apple competes with ...

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Disney puts its best digital foot forward for its 97th birthday

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Tim Mulligan

13 Oct 2020

The 11 months since Disney launched its direct-to-consumer (D2C) service Disney+ have been the most challenging and disruptive of its near century-long history. Founded 97 years ago on Friday (October 16th, 1923), Disney’s longevity is in part due to its embrace of technology and radical reorganis...

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From blockbuster-breaker to niche premium experience – cinema gets a makeover

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Hanna Kahlert

12 Oct 2020

Cultural trends

Lockdown has been catastrophic for live entertainment, forcing the closure of venues from movie theatres to concert halls to local music stages. This has forced creators and venues alike to adapt their strategies to the new normal, finding any way to access and engage with the audiences they rely on.

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Netflix provides a masterclass in weaponising TV show fandom with Ratched

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Tim Mulligan

9 Oct 2020

Back in February 2018, Netflix shocked the TV world by poaching showrunner Ryan Murphy away from pay-TV network Fox. Murphy’s $300 million five-year deal was one of the many disruptive fallout consequences of the Fox acquisition by Disney, which are still reverberating around the media world two y...

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Spotify is pushing podcasts beyond adolescence

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Keith Jopling

8 Oct 2020

The correct move Spotify has made in podcasts is to recognise that an industry over a decade old is still in its infancy (well, at 16 years since the podcast’s ‘birth’ let’s call it adolescence).

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Why Rishi Sunak is both wrong and right

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Mark Mulligan

8 Oct 2020

Earlier this week the UK Chancellor of the Exchequer Rishi Sunaksuggested that creatives such as musicians who had seen income dry up during COVID-19 should consider retraining for the new ‘opportunities’ the lockdown economy is generating.

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Developers versus distributors: The App and Play Stores see challenge on the horizon

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Hanna Kahlert

7 Oct 2020

Six months ago, Apple’s App Store and Google’s Play Store were the unquestioned gateways between app developers and consumer devices. Today, the unshakeable foundations of the fortress walls are, well, shaken.

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Film’s existential threat

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Tim Mulligan

7 Oct 2020

Cineworld, the world’s second largest cinema operator and the largest UK movie theatre chain, is temporarily closing its UK cinemas as a result of continuing delays in the release of big budget films.

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GB News: An idea ahead of – or behind, its time?

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Tim Mulligan

2 Oct 2020

The long unwinding of impartial news delivery in the UK continues apace with the imminent launch of GB News – the UK’s answer to Fox News. The Chairman of the new venture is Andrew Neil, who rose to prominence as an editor in Rupert Murdoch’s News International organisation as the editor of Th...

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German Bundesliga faces 20% decline in value for its international rights

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Alistair Taylor

1 Oct 2020

German business publisher Sponsors has announced the German Football League (DFL) is facing a 20% decline in the total value of its overseas’ broadcast rights for the 2020/21 campaign. This is down from the €250 million ($292 million USD) that Bundesliga International (the league’s internation...

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