Reports: niantic

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

2022 MIDiA predictions The year of the creator

Pokémon Go User Deep Dive Life After The Hype