Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Streaming’s growth plan in the connection economy
The price of AI creator tools is on the rise, but will consumers pay for them?
As Big Tech courts everyone, niche platforms must understand podcast purists
Concord has been taken offline: What went wrong?
Advertising remains podcasting’s best monetisation opportunity
From ubiquitous bird app to banned in Brazil: what happened to X (and will it happen to others)?
Understanding creators to harness the monetisation opportunities
As Spotify cuts back on podcast creation, opportunities arise for competitors in Latin America
Music publishing forecasts: strong growth and more to come
HYBE 2.0 diverges from the major-label blueprint in 4 key ways — will it work?
What Audible’s new royalty model means for its audiobook battle with Spotify
Songwriters take the stage A new playbook for a new era
Songwriters take the stage: a new playbook for a new era
MIDiA Research 2024-2031 global music publishing forecasts Managed change
Gamers aren’t finishing games, and that’s a problem
Social is the new entertainment; enter MIDiA’s new social vertical
Game Pass’ updates mark a new era for Xbox
Why comments on Spotify podcasts are more about YouTube than community