Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
MIDiA’s analysts answer questions on their 2025 predictions
Meta-podcasts are coming for the news, not the podcast industry
AI is reshaping the music creator economy, and that change will reshape the music business
The games market will grow by 4.6% in 2025 – in line with the global inflation rate
The case for anti-scale
MIDiA Research global games forecasts 2025–2031 The market is mature, so double-digit growth is a fantasy
DeepSeek and Rednote signal the dawning era of APAC
MIDiA Research 2025–2031 music creator tools forecasts AI comes to town
Background music is a short-term win for DSPs – but it could be a long-term problem
State of the music creator economy AI’s growing reach
Are console platforms about to push smartphone-style subscription plans?
Are creators wise to sell their offcuts to AI companies?
What got you here won’t get you there: how Spotify built a new business
Meta pushes for “free speech” as TikTok falls short: a dramatic cultural shift for social
Creators versus creation Tackling headwinds and bifurcation
Q3 2024 music metrics Maturation effect
Will audio have a seat at the creator economy table?
Audio is incidental: Why Spotify wants to become a creator ecosystem
